Brand – building is at the core of our business model and we pride ourselves on creating productive and profitable brands which include our own proprietary brands as well as brands with which we are associated through partnerships and alliances. The significant reach and experience of our sales and marketing organization offers the brands, the resources and flexibility to consider various models of collaboration with our stakeholders.
We partner products at various stages in their commercial lifecycle commencing with regulatory approval through to launch and on-going commercialization as well as lifecycle management. Our teams excel in execution, delivering strong sales and attractive returns. Menarini collaborates through its expertise to simplify interactions and maximize value for all parties.
Our business model includes structures such as:
- Brand Acquisition
- Co-promotion/Marketing Opportunities
Working with Menarini allows partners to maximize the value of existing portfolios, refocus on priorities, achieve more rapid penetration of the Indian market, or establish business in the India without the need to invest in costly infrastructure and assume unmanageable risk. Menarini holds itself to the same international standards of compliance and transparency expected of its partners.
For more information on partnering with Menarini, please contact us